• Home
  • Media and Entertainment Management

Media and Entertainment Management

Card image

MBA In Media and Entertainment Management

MBA in Media and Entertainment management is a two-year professional program designed to prepare students for the role of business managers and leaders having the edge in the media and entertainment industry. As the media industry is booming at a phenomenal pace and has vast scope for career growth and development, an MBA in Media and entertainment industry is gaining prominence. The curriculum of the program covers media and entertainment planning, media management, principles of management, managerial accounting, human resource management, and many more. 

MBA in Media and Entertainment management offers an in-depth knowledge base of management techniques along with the general purview of the real-world working of the media and entertainment industry. The industry includes print, film, digital media, television, advertising, public relations, music, event management, live media, and other ancillary media. 

Suresh Gyan Vihar University (SGVU) provides students with specialized knowledge through a powerful integration of online classroom instructions, workshops, critical analysis, and exposure to the global corporate world. The course promotes effective communication skills, leadership qualities, and individual professional conduct. 

MBA in Media and Entertainment Management Course prepares students with different areas of specialization such as distribution, corporate financing, content acquisition, business development, corporate strategy, content development, product management, partnerships, strategic planning, research, and analytics. 

Online/Distance MBA in Media and Entertainment management works following the standards set by media laws and regulations. Media campaign management is also given relevance as its usage is rising fast. Also, censorship rules form part of the curriculum as all media verticals follow them. 

SGVU from Online/Distance MBA in Media and Entertainment management blends management and media subjects. There are a variety of benefits to pursuing the course such as experiential pedagogy from well-versed faculties, guest lectures, interactions through workshops, analysis and troubleshooting from the managerial viewpoint, and usage of practical skills for media production in projects and case studies. 

Online/Distance MBA in Media and Entertainment management equips students with numerous skills such as effective communication skills, time management skills, computer knowledge, and detailed knowledge of economics, management, and media. The program opens avenues of job opportunities such as artist manager, product manager, marketing manager, production manager, QA Manager, manager for Digital Brand Marketing, studio manager, assignment desk executive, line producer, content marketing show lead, marketing executive producer, VR Developer, and editor, business development manager, film marketing manager, and many more. 

There is a multitude of benefits attached to pursuing the course. Some of them are listed below:
  • The program hones the skills and gives an overview of the professional media industry.
  • It helps in statistical analysis and visual thinking of the overall working of the media industry covering financial, and creative aspects. 
  • In today‚Äôs digitized world, when digital media is playing a significant role, MBA in Media and Entertainment management provides an appropriate platform to enhance proficiency in the digital world. 

  • To prepare students for business leadership and managerial positions in the dynamic media space.
  • To develop an understanding of different attributes of media and help make a profound career in the industry. 
  • To prepare students for the vibrant environment of the media industry so that they can keep pace with the working speed of the different verticals.
  • To equip students with upgraded information about the know-how of the different media segments and verticals leading to maximization in the profitability of the organization. 

Semester 1
  1. Modern Business Organization and Management
  2. Global Business Environment & Economics
  3. Accounting & Financial Management
  4. HR & OB
  5. Business & Corporate Law
Semester 2
  1. Business Research Methodology
  2. Modern Marketing Management
  3. Information Technology for Business
  4. Production Operations & SCM
  5. Business Communication Skills
Semester 3
  1. Business Policies & Strategic Management
  2. Entrepreneurship & Innovation Management
  3. Media & Campaign Management
  4. Consumer Behaviour
  5. Media Law and Regulations
Semester 4
  1. Business Ethics & Corporate Governance
  2. Communication and Media
  3. Media Management : Print and Radio
  4. New Age Media
  5. Project Work

  • Graduation
  • Duration Minimum- 2 years Maximum- 4 years

TRENDING CATEGORIES

  • Branding Advertising Management
  • Digital marketing
  • Ecommerce Marketing Management
  • Finance Management
  • HR Management